Facebook Hashtag: illusion or company strategy

PAPA NEWS

Facebook Hashtag

New York: It’s not a long time when we read about it that now Facebook users are provided the hashtag facility just as we seen it earlier in twitter. But the black side of this was hidden from users. Hashtags are used to provide user a group for similar contents for that they are easy in searching it’s just like indexing of pages.

The study of a social media analytic firm confirms that there are a lots of companies using hashtag these days on Facebook but they are not effecting the searching as shown by the hashtags effects.


According to the analysis that post newly introduced hashtags performs as in the same way it performs without it. The posts with longer description will receive less engagement as compare to short posts but very less words i.e. less than 50 will not be able to make an impact on viewer.


In today’s era Facebook is no more a social site now it became the marketing area for top brands where they can sell their name with a bigger prices so that they are using these type strategy for attracting peoples. Pictures average a 9000 engagements in the form of likes, shares and comments whereas videos average 2500 viewers so it’s necessary for top brands for taking a look ahead step for improving and impressing people.