25 SEO Mistakes made by Beginners by which they get penalized on Google SERP

Google penalties on SEO mistakes are seemed to be the hot debate topic in recent years over forums and blogs. Introduction of Caffeine and Panda has made webmasters and site owners really sleepless and they seek assistance and advice to fix or ensure that their websites are not penalized by Google. Here we list out most common 25 SEO mistakes that cause a penalty for the site in Google SERP. Black hat SEO tactics attribute to loss of position for websites in SERP and sometimes trivial errors by the management team can also cause a presumed penalty.

SEO Mistake No.1- Paid links on High PR website:

You might have seen paid links with high page rank, the toolbar of these links may indicate Pr 6 or more. Only a few websites have high page rank and they are easy to index by search engines. So, the links come with high page rank are more likely to get you penalty in Google SERP.

SEO Mistake No.2- Multitude of links for a few dollars:

This is a common ad you may have seen on web world. Well, these are spam emails and adhering to these kinds of link building strategy will lead to a penalty. 

SEO Mistake No.3- Link exchange on a large scale: 

Link exchange is a natural thing for some purposes for example, linking bloggers who link to you every day. But, link exchange on a massive level can be noticed algorithmically, and you would be eventually punished.

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SEO Mistake No.4- Profiles with artificial link with same anchor text:

If you have optimized all links to your site with some anchor text like ‘SEO Company’, then it seems to be getting a penalty.

SEO Mistake No.5- Hidden links in template:

Websites equipped with Joomla or WordPress templates are enjoying high page ranking on Google but they cheat SEO by distributing the hidden links in the templates over the network. Other people in the network use the links for link building purpose and get punished by Google.

SEO Mistake No.6- Link from unrelated languages:

Links from China or Russia into your English website will bring doubts to Google engineers. They will compare your website language with the language of sites that link to you. Though your website will rank highly in China or Russia, it will fall down elsewhere.

SEO Mistake No.7- Getting too many links within short time:

Getting many links is not good for your website as Google controls the speed of links and if you get more links within short period of time, then you will risk a penalty even if the links are legitimate.

SEO Mistake No.8- Broken links:

If you page includes a large number of broken links, it will be detected algorithmically and lead to penalty in a sense that you will lose page ranking.

SEO Mistake No.9- Many external links or none:

Having more externals links to a website will lose the visibility of contents on search engine. Likewise, no external links is against effective SEO rules and will lead to penalty.

SEO Mistake No.10- Links to "bad areas”:

Spammers use 404 errors as the direct links to bad areas. These links lead to decline and make the site disappear and use the domain as their domain parking. Such links will cause penalty in Google SERP.

SEO Mistake No.11- Links hidden in third-party services:

Links to free services are hidden within the offerings they provide. It can be a sidebar widget, CSS menu or a visitor’s counter. Google penalizes these kinds of hidden links in SERP.

SEO Mistake No.12- Low quality content:

Google Panda has been developed to concentrate on low quality content. Superficial or keyword-loaded texts will drop down your site on Google.  

SEO Mistake No.13- Duplicate content:

If you post duplicate content in your website, it can lead to degrade your site on Google.

SEO Mistake No.14- Unreadable content:

Many sites are copying content from similar sources and then modifying it incorrectly like, replacing some words with synonyms to fool Google. You have to keep in mind that a human is going to read the content and he must be able to understand it clearly.

SEO Mistake No.15- Copied content:

Contents taken from other sources or sites are surely going to penalize your site.

SEO Mistake No.16- Robots.txt:

This file actually does a little to enhance the page ranking of your site in Google SERP. It is good to avoid this type of file extensions to keep other issues from occurring.

SEO Mistake No.17- Link in JavaScript index able:

Some sites show menus like, JavaScript indexed by Google. You have to check if the menu employs HTML link using "<a href="">" or with the entire URL.

SEO Mistake No.18- NoFollow:

You may have your blog authority omitted from the Google index due to activating WordPress privacy mode by them. This indicates that your entire blog is set to NoFollow and no index and this is equal to blocking the blog with robots.txt.

SEO Mistake No.19- Duplicate titles and descriptions:

If your site is using same title and description for all pages, then it will not be indexed by Google.

SEO Mistake No.20- Too many ads and little content:

Since the introduction of Google Panda, many sites with a multitude of ads are resulted in a penalty.

SEO Mistake No.21- New Domain:

Sandbox filter is active for many years but, changing your domain without a sound signal will result in penalty.

SEO Mistake No.22- Worthless Affiliated sites:

Google states that affiliate sites are fine but, only if they give extra value other than what serves the site link it. If the site does not offer any value, then it will be penalized.

      

SEO Mistake No.23- Keyword stuffing:

This is the oldest spam method and scam SEO people advise webmasters to have a high keyword density on their websites. But this is a blunder! You have to put keywords in that places where it demands. Otherwise, Google will penalize your site.

 

SEO Mistake No.24- Multiple h1 tags:

Multiple h1 tags are used to spam the Google index and so, penalizing sites that use many h1 tags.

SEO Mistake No.25- Changing algorithm:

 

Many sites do not cope with the changes that Google make in its algorithm. This leads to penalty in Google SERP.

About the author:

Johnson is an article marketer and SEO expert who work in a reputed SEO Company. In his free time he also loves to write at his blog about blogging and SEO tips. You may visit his blog to know more about the SEO mistakes and reasons why the websites get penalized by Google. (SEO by Sumit Sharma

Posted in: SEO,SEO Tips